Nah, it's probably just a settings mismatch. HDR implementation can be finicky. First, confirm HDR is actually active and sourced correctly.
- On your Windows PC, go to Settings > System > Display. Under 'HDR', toggle it On. For Mac or game consoles, enable HDR in their respective system settings.
- On the monitor, press the joystick to open the OSD. Go to Picture and ensure HDR is set to On. If you see 'HDR Effect', turn it Off—it's a fake HDR mode.
- Make sure you're playing actual HDR10 content. Regular SDR videos will look washed out if the system is forced into HDR mode.
IF THAT DIDN'T WORK: The issue could be related to other picture settings overriding HDR. In the OSD, set Picture Mode to 'HDR' if available. Also, disable any energy-saving features like Smart Energy Saving, as they can dim the screen. Remember, this monitor supports HDR10, but its peak brightness is limited, so don't expect OLED-level HDR pop.